Louis Vuitton’s Autumn Winter 2014/2015 campaign is rather extraordinary
‘Series 1’ is designer Nicolas Ghesquière’s first campaign for Louis Vuitton. And boy, is it fantastic.
Shot by not one but three highly renowned photographers – Annie Leibovitz, Juergen Teller and Bruce Weber – the images and the accompanying fashion film breathe new life into the iconic brand.
Bruce Weber captured models Liya Kedebe, Jean Campbell and Kirstin Liljegren in Miami, while Juergen Teller snapped Freja Beha Erichsen in the Scandinavian pavilion of Venice’s Giardini della Biennale. Annie Leibovitz shot pictures of Charlotte Gainsbourg in the studios of artists Ellsworth Kelly, Brice Marden and Storm King at the Art Center in New York.
Of this collaboration, Nicolas Ghesquière said: ‘It’s a way to bring together an artistic family which I feel close to. I wanted an unprecedented narrative from each of these photographers whom I admire so greatly. Only they could rise to the challenge of being brought face-to-face with one another, and ultimately combined to create a single story, because their visual expression is so powerful that it goes beyond all forms of classification or definition. I also wanted to remove them from their comfort zones, from what we already know about them, to see what they would tell the world, and me, about what fashion is today.’
What do you think?
Always ads question gender stereotypes
Yet another motivational ad, this time with a bit of a twist. Always, a brand of sanitary products, has produced a brilliant new ad that challenges the ‘like a girl’ tag. Saying that someone runs ‘like a girl’ or throws ‘like a girl’ is often disparaging – suggesting that, basically, someone is a bit of a wimp (because they don’t do something as well as a boy would). This ad tries to confront this seemingly ‘normal’ way of talking about gender.
Marc by Marc Jacobs’ social media casting campaign is here
Katie Hillier and Luella Bartley, who make up the Marc by Marc Jacobs creative team, recently took to social media to put out a casting call, asking aspiring models to post photos of themselves on Instagram or Twitter with the hashtag #castmemarc.
From 70 000 entries, they narrowed the list down to 30 finalists, finally picking 9 models to be featured in their upcoming campaign. The models were shot by David Sims.
What do you think?
Beyoncé is the most powerful celebrity
According to Forbes, music is where the money is. Beyoncé Knowles topped Forbes’ 15th annual Celebrity 100 ranking of the world’s most powerful celebrities. This is the first time since she appeared on the list back in 2004. In second place we see basketball pro LeBron James, producer Dr. Dre in third and Oprah Winfrey in fourth – who fell from the top spot last year. Talk show host Ellen DeGeneres comes in at number 5, Jay Z in 6th place and Rihanna in 8th.
Africa out of the World Cup
Last night, Germany and France respectively ended Algeria and Nigeria’s dream of reaching the World Cup quarterfinals, leaving African supporters without a team to cheer on. Struggling for their wins, the Euro teams secured victories over the African hopefuls. Germany and France will compete in the last eight this Friday.